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kickstarter-analysis

Performing analysis on Kickstarter data

Overview of Project

-The Purpose of the analysis was to find the what different types of activities planned around the world and the goal decided by the company and how much they were able to raise. We saw under different categories what was pledged by the people and if the pledge amount is near to the goal amount we saw that activity as successful

Purpose

The purpose of this project is gain insights into how different campaigns. In relation to their dates and their goals.

Analysis and Challenges

Analysis of Theater Outcomes by Launch Date

-Holiday season (December) is the month where we saw maximum decline in terms of failed to the no of total outcomes -In the month of May and June the successful outcomes increase.

  • On Average 60% are succesful outcomes in lieu of toatal outcomes

Analysis of Outcomes Based on Goals

Performed analysis using the Countifs functionality. As the Goal amout rises the Failed outcomes percentage rises.

Challenges and Difficulties Encountered

The challenge i faces was trying to do some analysis and on one pivot i was trying to make two charts and the filters were changing for both and then figure out have to insert another pivot table to fix it.

Secondly, the COUNTIFS function i thought we dont have to edit the calculation you just copy till the bottom but not true, i watched hint video and was able to fix it.

Another challenge is encountered is to understand different concept or insight that can be taken out of data. We should have more data to do in depth analysis

Results

  • What are two conclusions you can draw about the Outcomes based on Launch Date? 1.Holiday season (December) is the month where we saw maximum decline in terms of failed to the no of total outcomes 2.In the month of May and June the successful outcomes increase. 3.On Average 60% are succesful outcomes in lieu of toatal outcomes

Screenshot-1

Theater_Outcomes_vs_Launch

  • What can you conclude about the Outcomes based on Goals?
  1. Less the goal amount more the succesful Outcomes
  2. Goal of 10000 to 14999 is where the successful and Failed outcomes or even breakthrough

Screenshot-2

Outcomes_vs_Goals

  • What are some limitations of this dataset?

    Not a real world exampales. And was not able to do indepth analyis and there can be other reasons why the huge fundraising goals were not able to reach.

  • What are some other possible tables and/or graphs that we could create?

    1.Category / Sub-Category Statistics

    2.Maps based on the country

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Performing analysis on Kickstarter data

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