Direct mail marketing by USPS https://www.usps.com/business/every-door-direct-mail.htm (Links to an external site.) does not seem to be using machine learning to predict the success of mail advertising. Create an app for small business advertisers to target audience in the area with high rates of success. This will require household and income data along with the social profile to target advertising and coupons. We can use predictive model either in spark or something
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