SME Customer Churn Prediction for PowerCo

BCG Data Science & Advanced Analytics V E P | BCG Data Science Job Simulation

https://www.theforage.com/virtual-internships/Tcz8gTtprzAS4xSoK | BCG X | Forage

Objective

As a Data Scientist, use data to advise your client, PowerCo, on how to retain their customers with the team at BCG X

PowerCo is a major gas and electricity utility that supplies to corporate, SME (Small & Medium Enterprise), and residential customers. The power-liberalization of the energy market in Europe has led to significant customer churn, especially in the SME segment.

Approach & Solution

Task 1: Business Understanding & Hypothesis Framing

(Business Understanding, Hypothesis Framing, Communication)

Task 2: Exploratory Data Analysis

(Python Programming, Exploratory Data Analysis, Data Visualization, Inferences, Data Cleaning)

Task 3: Feature Engineering & Modeling

(Creativity,Deacture Engineering, Mathematical Modelling,Random Forest, Hyperparameter Tunig, Model Evaluation)

Task 4: Findings & Recommendations

(Synthesis, Client Communication, Model Interpretation)

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