diff --git a/home/export_content_pages.py b/home/export_content_pages.py
index 7eb909fa..26a9b9f4 100644
--- a/home/export_content_pages.py
+++ b/home/export_content_pages.py
@@ -77,6 +77,7 @@ class ExportRow:
     doc_link: str = ""
     media_link: str = ""
     related_pages: str = ""
+    footer: str = ""
 
     @classmethod
     def headings(cls) -> list[str]:
@@ -133,6 +134,8 @@ def add_message_fields(self, msg_blocks: MsgBlocks) -> None:
                 self.buttons = self.serialise_buttons(whatsapp.value["buttons"])
             if "example_values" in whatsapp.value:
                 self.example_values = ", ".join(whatsapp.value["example_values"])
+            if "footer" in whatsapp.value:
+                self.footer = whatsapp.value["footer"]
             if "list_items" in whatsapp.value:
                 self.list_items = ", ".join(whatsapp.value["list_items"])
 
@@ -344,6 +347,7 @@ def _set_xlsx_styles(wb: Workbook, sheet: Worksheet) -> None:
         "doc_link": 118,
         "media_link": 118,
         "related": 118,
+        "footer": 118,
     }
 
     for index, column_width in enumerate(column_widths_in_pts.values(), 2):
diff --git a/home/import_content_pages.py b/home/import_content_pages.py
index c5a8f347..803606c5 100644
--- a/home/import_content_pages.py
+++ b/home/import_content_pages.py
@@ -326,6 +326,7 @@ def add_message_to_shadow_content_page_from_row(
                     next_prompt=row.next_prompt,
                     example_values=row.example_values,
                     buttons=buttons,
+                    footer=row.footer,
                     list_items=row.list_items,
                 )
             )
@@ -530,6 +531,7 @@ class ShadowWhatsappBlock:
     example_values: list[str] = field(default_factory=list)
     variation_messages: list["ShadowVariationBlock"] = field(default_factory=list)
     list_items: list[str] = field(default_factory=list)
+    footer: str = ""
 
     @property
     def wagtail_format(
@@ -542,6 +544,7 @@ def wagtail_format(
             "buttons": self.buttons,
             "variation_messages": [m.wagtail_format for m in self.variation_messages],
             "list_items": self.list_items,
+            "footer": self.footer,
         }
 
 
@@ -631,6 +634,7 @@ class ContentRow:
     doc_link: str = ""
     media_link: str = ""
     related_pages: list[str] = field(default_factory=list)
+    footer: str = ""
 
     @classmethod
     def from_flat(cls, row: dict[str, str]) -> "ContentRow":
@@ -651,6 +655,7 @@ def from_flat(cls, row: dict[str, str]) -> "ContentRow":
             example_values=deserialise_list(row.pop("example_values", "")),
             buttons=json.loads(row.pop("buttons", "")) if row.get("buttons") else [],
             list_items=deserialise_list(row.pop("list_items", "")),
+            footer=row.pop("footer") if row.get("footer") else "",
             **row,
         )
 
diff --git a/home/migrations/0048_alter_contentpage_whatsapp_body.py b/home/migrations/0048_alter_contentpage_whatsapp_body.py
index db3da0b8..be7f127b 100644
--- a/home/migrations/0048_alter_contentpage_whatsapp_body.py
+++ b/home/migrations/0048_alter_contentpage_whatsapp_body.py
@@ -1,4 +1,4 @@
-# Generated by Django 4.1.13 on 2024-01-30 15:25
+# Generated by Django 4.1.10 on 2024-02-01 13:02
 
 import django.core.validators
 import wagtail.blocks
@@ -190,6 +190,18 @@ class Migration(migrations.Migration):
                                         ),
                                     ),
                                 ),
+                                (
+                                    "footer",
+                                    wagtail.blocks.CharBlock(
+                                        help_text="Footer cannot exceed 60 characters.",
+                                        required=False,
+                                        validators=(
+                                            django.core.validators.MaxLengthValidator(
+                                                60
+                                            ),
+                                        ),
+                                    ),
+                                ),
                             ],
                             help_text="Each message will be sent with the text and media",
                         ),
@@ -201,3 +213,4 @@ class Migration(migrations.Migration):
             ),
         ),
     ]
+
diff --git a/home/models.py b/home/models.py
index 21482055..7c1b4a32 100644
--- a/home/models.py
+++ b/home/models.py
@@ -1,3 +1,4 @@
+import logging
 import re
 
 from django.conf import settings
@@ -40,7 +41,6 @@
     TabbedInterface,
     TitleFieldPanel,
 )
-import logging
 
 logger = logging.getLogger(__name__)
 
@@ -265,6 +265,12 @@ class WhatsappBlock(blocks.StructBlock):
         validators=(MaxLengthValidator(24)),
     )
 
+    footer = blocks.CharBlock(
+        help_text="Footer cannot exceed 60 characters.",
+        required=False,
+        validators=(MaxLengthValidator(60),),
+    )
+
     class Meta:
         icon = "user"
         form_classname = "whatsapp-message-block struct-block"
diff --git a/home/tests/content2.csv b/home/tests/content2.csv
index 3763a312..756c9291 100644
--- a/home/tests/content2.csv
+++ b/home/tests/content2.csv
@@ -1,5 +1,5 @@
-structure,message,page_id,slug,parent,web_title,web_subtitle,web_body,whatsapp_title,whatsapp_body,variation_title,variation_body,list_items,sms_title,sms_body,ussd_title,ussd_body,messenger_title,messenger_body,viber_title,viber_body,translation_tag,tags,quick_replies,triggers,locale,next_prompt,buttons,image_link,doc_link,media_link,related_pages,example_values
-Menu 1,0,,main-menu,,Main Menu,,,,,,,,,,,,,,,,a0b85075-d01b-46bf-8997-8591e87ba171,,,,English,,,,,,,[]
+structure,message,page_id,slug,parent,web_title,web_subtitle,web_body,whatsapp_title,whatsapp_body,variation_title,variation_body,list_items,sms_title,sms_body,ussd_title,ussd_body,messenger_title,messenger_body,viber_title,viber_body,translation_tag,tags,quick_replies,triggers,locale,next_prompt,buttons,image_link,doc_link,media_link,related_pages,example_values,footer
+Menu 1,0,,main-menu,,Main Menu,,,,,,,,,,,,,,,,a0b85075-d01b-46bf-8997-8591e87ba171,,,,English,,,,,,,[],
 Sub 1.1,1,,main-menu-first-time-user,Main Menu,main menu first time user,,,main menu first time user," *Welcome to HealthAlert* 🌍
 
 This is a messaging service created by the _*World Health Organization*_ *(WHO)* that provides information on COVID-19 as well as emergency resources for disease outbreaks, natural, and man-made disasters.
@@ -12,12 +12,12 @@ This is a messaging service created by the World Health Organization (WHO) that
 
 You can return to this main menu at any time by replying 🏠
 
-Choose what you'd like to know more about by tapping a button below ⬇️",,,5892bccd-8025-419d-9a8e-a6a37b755dbf,menu,"Self-help🌬️, Settings⚙️, Health Info🏥",Main menu🏠,English,,[],,,,,[]
+Choose what you'd like to know more about by tapping a button below ⬇️",,,5892bccd-8025-419d-9a8e-a6a37b755dbf,menu,"Self-help🌬️, Settings⚙️, Health Info🏥",Main menu🏠,English,,[],,,,,[],
 Sub 1.1.1,1,,health-info,main menu first time user,health info,,,health info,"*Health information* 🏥
 
 Get information and advice from WHO by tapping on a button below ⬇️",,,,Health Info SMS Title,*Health Info SMS Body*,Health Info USSD Title,*Health Info USSD Body*,health info,"*Health information* 🏥
 
-Get information and advice from WHO by tapping on a button below ⬇️",,,c9d6309e-173f-4c1d-bbaf-440b1fd4415f,health_info,,,English,,[],,,,,[]
+Get information and advice from WHO by tapping on a button below ⬇️",,,c9d6309e-173f-4c1d-bbaf-440b1fd4415f,health_info,,,English,,[],,,,,[],
 Sub 1.1.2,1,,self-help,main menu first time user,self-help,,,self-help,"*Self-help programs* 🌬️
 
 Reply with a number to take part in a *free* self-help program created by WHO.
@@ -32,4 +32,4 @@ Reply with a number to take part in a *free* self-help program created by WHO.
 1. Quit tobacco 🚭
 _Stop smoking with the help of a guided, 42-day program._
 2. Manage your stress 🧘🏽‍♀️
-_Learn how to cope with stress and improve your wellbeing._",,,3e5d77f7-4d34-430d-aad7-d9ca01f79732,self_help,,,English,,[],,,,,[]
\ No newline at end of file
+_Learn how to cope with stress and improve your wellbeing._",,,3e5d77f7-4d34-430d-aad7-d9ca01f79732,self_help,,,English,,[],,,,,[],
\ No newline at end of file
diff --git a/home/tests/exported_content_20230911-variations-linked-page.csv b/home/tests/exported_content_20230911-variations-linked-page.csv
index 4a9c436d..359fccf1 100644
--- a/home/tests/exported_content_20230911-variations-linked-page.csv
+++ b/home/tests/exported_content_20230911-variations-linked-page.csv
@@ -1,12 +1,12 @@
-structure,message,page_id,slug,parent,web_title,web_subtitle,web_body,whatsapp_title,whatsapp_body,whatsapp_template_name,variation_title,variation_body,list_items,sms_title,sms_body,ussd_title,ussd_body,messenger_title,messenger_body,viber_title,viber_body,translation_tag,tags,quick_replies,triggers,locale,next_prompt,buttons,image_link,doc_link,media_link,related_pages,example_values
-Menu 1,0,5,appointment-reminders,,Appointment reminders,,,,,,,,,,,,,,,,,8cff04aa-cf08-4120-88b4-e2269b7d5d80,,,,English,,,,,,,
-Menu 2,0,6,stage-based-messages,,Stage-based messages,,,,,,,,,,,,,,,,,5f2d9e63-f047-41ab-921a-c5ca7c04d643,,,,English,,,,,,,
-Menu 3,0,7,health-info-messages,,Health info messages,,,,,,,,,,,,,,,,,3db069a4-7112-4e66-a9a2-f35c6c18055a,,,,English,,,,,,,
-Menu 4,0,17,whatsapp-template-testing,,whatsapp template testing,,,,,,,,,,,,,,,,,5f7221f4-146a-48c2-b2e3-c8491aaead9d,,,,English,,,,,,,
-Menu 5,0,164,import-export,,Import Export,,,,,,,,,,,,,,,,,497bdc1f-43fc-4925-80a1-e68cb942faa4,,,,English,,,,,,,
-Sub 5.1,1,165,cp-import-export,Import Export,CP-Import/export,,,WA import export data,Message 1 contains an image,,,,,,,,,,,,,8ac50daf-de21-4d05-b697-6d983b7ed3d5,"Tag2, Tag1",Quick reply1,"Trigger2, Trigger1",English,,[],/admin/images/usage/4/,,,ma_qa_temp,
-,1,165,cp-import-export,,,,,,,,gender: male,Variation message one for Gender Male,,,,,,,,,,,,,,,,,,,,,
-,2,165,cp-import-export,,,,,,"Message2 has a document attached, lets add some variable placeholders as well {{0}}",,,,,,,,,,,,,,,,,,,[],,/admin/documents/usage/1/,,,
-,2,165,cp-import-export,,,,,,,,gender: empty,Variation message one for Gender Rather not say,,,,,,,,,,,,,,,,,,,,,
-,3,165,cp-import-export,,,,,,Message 3 with no variation but has an audio clip,,,,,,,,,,,,,,,,,,,[],,,/admin/media/usage/1/,,
-Sub 5.2,1,166,ma_qa_temp,Import Export,MA QA Temp,,,,,,,,,,,,,,,,,e9793b5f-f8c7-46c5-8a5e-bd9b8f00fee9,,,,English,,,,,,,
\ No newline at end of file
+structure,message,page_id,slug,parent,web_title,web_subtitle,web_body,whatsapp_title,whatsapp_body,whatsapp_template_name,variation_title,variation_body,list_items,sms_title,sms_body,ussd_title,ussd_body,messenger_title,messenger_body,viber_title,viber_body,translation_tag,tags,quick_replies,triggers,locale,next_prompt,buttons,image_link,doc_link,media_link,related_pages,example_values,footer
+Menu 1,0,5,appointment-reminders,,Appointment reminders,,,,,,,,,,,,,,,,,8cff04aa-cf08-4120-88b4-e2269b7d5d80,,,,English,,,,,,,,
+Menu 2,0,6,stage-based-messages,,Stage-based messages,,,,,,,,,,,,,,,,,5f2d9e63-f047-41ab-921a-c5ca7c04d643,,,,English,,,,,,,,
+Menu 3,0,7,health-info-messages,,Health info messages,,,,,,,,,,,,,,,,,3db069a4-7112-4e66-a9a2-f35c6c18055a,,,,English,,,,,,,,
+Menu 4,0,17,whatsapp-template-testing,,whatsapp template testing,,,,,,,,,,,,,,,,,5f7221f4-146a-48c2-b2e3-c8491aaead9d,,,,English,,,,,,,,
+Menu 5,0,164,import-export,,Import Export,,,,,,,,,,,,,,,,,497bdc1f-43fc-4925-80a1-e68cb942faa4,,,,English,,,,,,,,
+Sub 5.1,1,165,cp-import-export,Import Export,CP-Import/export,,,WA import export data,Message 1 contains an image,,,,,,,,,,,,,8ac50daf-de21-4d05-b697-6d983b7ed3d5,"Tag2, Tag1",Quick reply1,"Trigger2, Trigger1",English,,[],/admin/images/usage/4/,,,ma_qa_temp,,
+,1,165,cp-import-export,,,,,,,,gender: male,Variation message one for Gender Male,,,,,,,,,,,,,,,,,,,,,,
+,2,165,cp-import-export,,,,,,"Message2 has a document attached, lets add some variable placeholders as well {{0}}",,,,,,,,,,,,,,,,,,,[],,/admin/documents/usage/1/,,,,
+,2,165,cp-import-export,,,,,,,,gender: empty,Variation message one for Gender Rather not say,,,,,,,,,,,,,,,,,,,,,,
+,3,165,cp-import-export,,,,,,Message 3 with no variation but has an audio clip,,,,,,,,,,,,,,,,,,,[],,,/admin/media/usage/1/,,,
+Sub 5.2,1,166,ma_qa_temp,Import Export,MA QA Temp,,,,,,,,,,,,,,,,,e9793b5f-f8c7-46c5-8a5e-bd9b8f00fee9,,,,English,,,,,,,,
\ No newline at end of file
diff --git a/home/tests/list_items.csv b/home/tests/list_items.csv
index 861516a7..38717cfe 100644
--- a/home/tests/list_items.csv
+++ b/home/tests/list_items.csv
@@ -1,3 +1,3 @@
-structure,message,page_id,slug,parent,web_title,web_subtitle,web_body,whatsapp_title,whatsapp_body,whatsapp_template_name,whatsapp_template_category,variation_title,variation_body,list_items,sms_title,sms_body,ussd_title,ussd_body,messenger_title,messenger_body,viber_title,viber_body,translation_tag,tags,quick_replies,triggers,locale,next_prompt,buttons,image_link,doc_link,media_link,related_pages
-Menu 1,0,600,main-menu,,Main Menu,,,,,,,,,,,,,,,,,,35a7f12c-7373-42a6-9ca6-a1caedea5822,,,,English,,,,,,
-Sub 1.1,1,601,ha-menu,Main Menu,HealthAlert menu,,,HealthAlert menu,*Welcome to HealthAlert* WA,,UTILITY,,,"['Item 1', 'Item 2']",,,,,HealthAlert menu,Welcome to HealthAlert M,HealthAlert menu,Welcome to HealthAlert V,5ab08854-228b-4f83-ae54-ec2dc6ebaf69,,,,English,,[],,,,
\ No newline at end of file
+structure,message,page_id,slug,parent,web_title,web_subtitle,web_body,whatsapp_title,whatsapp_body,whatsapp_template_name,whatsapp_template_category,variation_title,variation_body,list_items,sms_title,sms_body,ussd_title,ussd_body,messenger_title,messenger_body,viber_title,viber_body,translation_tag,tags,quick_replies,triggers,locale,next_prompt,buttons,image_link,doc_link,media_link,related_pages,footer
+Menu 1,0,600,main-menu,,Main Menu,,,,,,,,,,,,,,,,,,35a7f12c-7373-42a6-9ca6-a1caedea5822,,,,English,,,,,,,
+Sub 1.1,1,601,ha-menu,Main Menu,HealthAlert menu,,,HealthAlert menu,*Welcome to HealthAlert* WA,,UTILITY,,,"['Item 1', 'Item 2']",,,,,HealthAlert menu,Welcome to HealthAlert M,HealthAlert menu,Welcome to HealthAlert V,5ab08854-228b-4f83-ae54-ec2dc6ebaf69,,,,English,,[],,,,,
\ No newline at end of file
diff --git a/home/tests/multiple_messages.csv b/home/tests/multiple_messages.csv
index a3362acf..db6654c1 100644
--- a/home/tests/multiple_messages.csv
+++ b/home/tests/multiple_messages.csv
@@ -1,8 +1,8 @@
-structure,message,page_id,slug,parent,web_title,web_subtitle,web_body,whatsapp_title,whatsapp_body,whatsapp_template_name,whatsapp_template_category,variation_title,variation_body,list_items,sms_title,sms_body,ussd_title,ussd_body,messenger_title,messenger_body,viber_title,viber_body,translation_tag,tags,quick_replies,triggers,locale,next_prompt,buttons,image_link,doc_link,media_link,related_pages
-Menu 1,0,600,main-menu,,Main Menu,,,,,,,,,,,,,,,,,,35a7f12c-7373-42a6-9ca6-a1caedea5822,,,,English,,,,,,
-Sub 1.1,1,601,ha-menu,Main Menu,HealthAlert menu,,,HealthAlert menu,*Welcome to HealthAlert* WA,,UTILITY,,,,,,,,HealthAlert menu,Welcome to HealthAlert M,HealthAlert menu,Welcome to HealthAlert V,5ab08854-228b-4f83-ae54-ec2dc6ebaf69,,,,English,,[],,,,
-Sub 1.1.1,1,602,health-info,HealthAlert menu,health info,,,health info,wa1,,UTILITY,,,,,,,,health info,m1,health info,v1,117e862d-57dd-4be6-a802-cdc075a725b2,,,,English,,[],,,,
-,2,602,health-info,,,,,,wa2,,,,,,,,,,,m2,,v2,,,,,,,[],,,,
-,3,602,health-info,,,,,,wa3,,,,,,,,,,,m3,,v3,,,,,,,[],,,,
-,4,602,health-info,,,,,,wa4,,,,,,,,,,,m4,,,,,,,,,[],,,,
-,5,602,health-info,,,,,,wa5,,,,,,,,,,,,,,,,,,,,[],,,,
\ No newline at end of file
+structure,message,page_id,slug,parent,web_title,web_subtitle,web_body,whatsapp_title,whatsapp_body,whatsapp_template_name,whatsapp_template_category,variation_title,variation_body,list_items,sms_title,sms_body,ussd_title,ussd_body,messenger_title,messenger_body,viber_title,viber_body,translation_tag,tags,quick_replies,triggers,locale,next_prompt,buttons,image_link,doc_link,media_link,related_pages,footer
+Menu 1,0,600,main-menu,,Main Menu,,,,,,,,,,,,,,,,,,35a7f12c-7373-42a6-9ca6-a1caedea5822,,,,English,,,,,,,
+Sub 1.1,1,601,ha-menu,Main Menu,HealthAlert menu,,,HealthAlert menu,*Welcome to HealthAlert* WA,,UTILITY,,,,,,,,HealthAlert menu,Welcome to HealthAlert M,HealthAlert menu,Welcome to HealthAlert V,5ab08854-228b-4f83-ae54-ec2dc6ebaf69,,,,English,,[],,,,,
+Sub 1.1.1,1,602,health-info,HealthAlert menu,health info,,,health info,wa1,,UTILITY,,,,,,,,health info,m1,health info,v1,117e862d-57dd-4be6-a802-cdc075a725b2,,,,English,,[],,,,,
+,2,602,health-info,,,,,,wa2,,,,,,,,,,,m2,,v2,,,,,,,[],,,,,
+,3,602,health-info,,,,,,wa3,,,,,,,,,,,m3,,v3,,,,,,,[],,,,,
+,4,602,health-info,,,,,,wa4,,,,,,,,,,,m4,,,,,,,,,[],,,,,
+,5,602,health-info,,,,,,wa5,,,,,,,,,,,,,,,,,,,,[],,,,,
\ No newline at end of file
diff --git a/home/tests/no-translation-key-default.csv b/home/tests/no-translation-key-default.csv
index 90696dc5..722ac44f 100644
--- a/home/tests/no-translation-key-default.csv
+++ b/home/tests/no-translation-key-default.csv
@@ -1,3 +1,3 @@
-structure,message,page_id,slug,parent,web_title,web_subtitle,web_body,whatsapp_title,whatsapp_body,whatsapp_template_name,whatsapp_template_category,example_values,variation_title,variation_body,list_items,sms_title,sms_body,ussd_title,ussd_body,messenger_title,messenger_body,viber_title,viber_body,translation_tag,tags,quick_replies,triggers,locale,next_prompt,buttons,image_link,doc_link,media_link,related_pages
-Menu 1,0,659,ma_import-export,,MA_import export,,,,,,,,,,,,,,,,,,,,,,,English,,,,,,
-Sub 1.1,1,660,locale-import,MA_import export,Locale import,,,import per locale,this is the english message..edit,,UTILITY,,,,,,,,,,,,,,,,,English,,[],,,,
\ No newline at end of file
+structure,message,page_id,slug,parent,web_title,web_subtitle,web_body,whatsapp_title,whatsapp_body,whatsapp_template_name,whatsapp_template_category,example_values,variation_title,variation_body,list_items,sms_title,sms_body,ussd_title,ussd_body,messenger_title,messenger_body,viber_title,viber_body,translation_tag,tags,quick_replies,triggers,locale,next_prompt,buttons,image_link,doc_link,media_link,related_pages,footer
+Menu 1,0,659,ma_import-export,,MA_import export,,,,,,,,,,,,,,,,,,,,,,,English,,,,,,,
+Sub 1.1,1,660,locale-import,MA_import export,Locale import,,,import per locale,this is the english message..edit,,UTILITY,,,,,,,,,,,,,,,,,English,,[],,,,,
\ No newline at end of file
diff --git a/home/tests/page_builder.py b/home/tests/page_builder.py
index 4632ac4a..1611d31b 100644
--- a/home/tests/page_builder.py
+++ b/home/tests/page_builder.py
@@ -113,6 +113,7 @@ class WABlk(ContentBlock):
     example_values: list[str] = field(default_factory=list)
     buttons: list[Btn] = field(default_factory=list)
     list_items: list[str] = field(default_factory=list)
+    footer: str = ""
 
     def to_dict(self) -> dict[str, Any]:
         varmsgs = [vm.to_dict() for vm in self.variation_messages]
diff --git a/home/tests/test_content_import_export.py b/home/tests/test_content_import_export.py
index e85f5892..1f1a4557 100644
--- a/home/tests/test_content_import_export.py
+++ b/home/tests/test_content_import_export.py
@@ -1520,6 +1520,40 @@ def test_translations_en(self, impexp: ImportExport) -> None:
         imported = impexp.get_page_json()
         assert imported == orig_en
 
+    def test_footer(self, impexp: ImportExport) -> None:
+        """
+        ContentPages with footer in whatsapp messages are preserved
+        across export/import.
+        """
+        home_page = HomePage.objects.first()
+        main_menu = PageBuilder.build_cpi(home_page, "main-menu", "Main Menu")
+
+        ha_menu = PageBuilder.build_cp(
+            parent=main_menu,
+            slug="ha-menu",
+            title="HealthAlert menu",
+            bodies=[WABody("HealthAlert menu", [WABlk("*Welcome to HealthAlert* WA")])],
+        )
+
+        footer = "Test footer"
+        _health_info = PageBuilder.build_cp(
+            parent=ha_menu,
+            slug="health-info",
+            title="health info",
+            bodies=[
+                WABody(
+                    "health info",
+                    [WABlk("*Health information* WA", footer=footer)],
+                )
+            ],
+            whatsapp_template_name="template-health-info",
+        )
+
+        orig = impexp.get_page_json()
+        impexp.export_reimport()
+        imported = impexp.get_page_json()
+        assert imported == orig
+
     def test_example_values(self, impexp: ImportExport) -> None:
         """
         ContentPages with example values in whatsapp messages are preserved
diff --git a/home/tests/test_models.py b/home/tests/test_models.py
index 2fedbc89..13caad9b 100644
--- a/home/tests/test_models.py
+++ b/home/tests/test_models.py
@@ -346,6 +346,7 @@ def create_message_value(
         next_prompt="",
         buttons=None,
         list_items=None,
+        footer="",
     ):
         return {
             "image": image,
@@ -357,6 +358,7 @@ def create_message_value(
             "next_prompt": next_prompt,
             "buttons": buttons or [],
             "list_items": list_items or [],
+            "footer": footer,
         }
 
     def create_image(self, width=0, height=0):
diff --git a/home/tests/test_page_builder.py b/home/tests/test_page_builder.py
index 0a4cd15f..46d8bb72 100644
--- a/home/tests/test_page_builder.py
+++ b/home/tests/test_page_builder.py
@@ -138,6 +138,7 @@ def test_build_simple_pages() -> None:
                 "buttons": [],
                 "example_values": [],
                 "variation_messages": [],
+                "footer": "",
             },
         ),
     ]
@@ -261,6 +262,7 @@ def test_build_variations() -> None:
                 {"message": "Single male", "variation_restrictions": v_single_male},
                 {"message": "Comp male", "variation_restrictions": v_complicated_male},
             ],
+            "footer": "",
         },
         {
             "message": "Message 2, variable placeholders as well {{0}}",
@@ -272,6 +274,7 @@ def test_build_variations() -> None:
             "variation_messages": [
                 {"message": "Teen", "variation_restrictions": [("age", "15-18")]}
             ],
+            "footer": "",
         },
         {
             "message": "Message 3 with no variation",
@@ -279,6 +282,7 @@ def test_build_variations() -> None:
             "buttons": [("next_message", {"title": "end"})],
             "example_values": [],
             "variation_messages": [],
+            "footer": "",
         },
     ]
 
diff --git a/home/tests/translations-en.csv b/home/tests/translations-en.csv
index 83d61e91..2d6f4727 100644
--- a/home/tests/translations-en.csv
+++ b/home/tests/translations-en.csv
@@ -1,3 +1,3 @@
-structure,message,page_id,slug,parent,web_title,web_subtitle,web_body,whatsapp_title,whatsapp_body,whatsapp_template_name,whatsapp_template_category,example_values,variation_title,variation_body,list_items,sms_title,sms_body,ussd_title,ussd_body,messenger_title,messenger_body,viber_title,viber_body,translation_tag,tags,quick_replies,triggers,locale,next_prompt,buttons,image_link,doc_link,media_link,related_pages
-Menu 1,0,659,ma_import-export,,MA_import export,,,,,,,,,,,,,,,,,,,38a22433-e474-4f5a-b06b-7367d1a7f664,,,,English,,,,,,
-Sub 1.1,1,660,locale-import,MA_import export,Locale import,,,import per locale,this is the english message..edit,,UTILITY,,,,,,,,,,,,,9aab62ab-caf7-4606-b9bf-ac3148309319,,,,English,,[],,,,
\ No newline at end of file
+structure,message,page_id,slug,parent,web_title,web_subtitle,web_body,whatsapp_title,whatsapp_body,whatsapp_template_name,whatsapp_template_category,example_values,variation_title,variation_body,list_items,sms_title,sms_body,ussd_title,ussd_body,messenger_title,messenger_body,viber_title,viber_body,translation_tag,tags,quick_replies,triggers,locale,next_prompt,buttons,image_link,doc_link,media_link,related_pages,footer
+Menu 1,0,659,ma_import-export,,MA_import export,,,,,,,,,,,,,,,,,,,38a22433-e474-4f5a-b06b-7367d1a7f664,,,,English,,,,,,,
+Sub 1.1,1,660,locale-import,MA_import export,Locale import,,,import per locale,this is the english message..edit,,UTILITY,,,,,,,,,,,,,9aab62ab-caf7-4606-b9bf-ac3148309319,,,,English,,[],,,,,
\ No newline at end of file
diff --git a/home/tests/translations-pt.csv b/home/tests/translations-pt.csv
index cbdbad5e..3efa78e9 100644
--- a/home/tests/translations-pt.csv
+++ b/home/tests/translations-pt.csv
@@ -1,3 +1,3 @@
-structure,message,page_id,slug,parent,web_title,web_subtitle,web_body,whatsapp_title,whatsapp_body,whatsapp_template_name,whatsapp_template_category,example_values,variation_title,variation_body,list_items,sms_title,sms_body,ussd_title,ussd_body,messenger_title,messenger_body,viber_title,viber_body,translation_tag,tags,quick_replies,triggers,locale,next_prompt,buttons,image_link,doc_link,media_link,related_pages
-Menu 1,0,1297,ma_import-export,,MA_import export,,,,,,,,,,,,,,,,,,,38a22433-e474-4f5a-b06b-7367d1a7f664,,,,Portuguese,,,,,,
-Sub 1.1,1,1298,locale-import,MA_import export,Locale import,,,import per locale,this is the Portuguese message....edit,,UTILITY,,,,,,,,,,,,,9aab62ab-caf7-4606-b9bf-ac3148309319,,,,Portuguese,,[],,,,
\ No newline at end of file
+structure,message,page_id,slug,parent,web_title,web_subtitle,web_body,whatsapp_title,whatsapp_body,whatsapp_template_name,whatsapp_template_category,example_values,variation_title,variation_body,list_items,sms_title,sms_body,ussd_title,ussd_body,messenger_title,messenger_body,viber_title,viber_body,translation_tag,tags,quick_replies,triggers,locale,next_prompt,buttons,image_link,doc_link,media_link,related_pages,footer
+Menu 1,0,1297,ma_import-export,,MA_import export,,,,,,,,,,,,,,,,,,,38a22433-e474-4f5a-b06b-7367d1a7f664,,,,Portuguese,,,,,,,
+Sub 1.1,1,1298,locale-import,MA_import export,Locale import,,,import per locale,this is the Portuguese message....edit,,UTILITY,,,,,,,,,,,,,9aab62ab-caf7-4606-b9bf-ac3148309319,,,,Portuguese,,[],,,,,
\ No newline at end of file
diff --git a/home/tests/translations-sep-en.csv b/home/tests/translations-sep-en.csv
index 83d61e91..2d6f4727 100644
--- a/home/tests/translations-sep-en.csv
+++ b/home/tests/translations-sep-en.csv
@@ -1,3 +1,3 @@
-structure,message,page_id,slug,parent,web_title,web_subtitle,web_body,whatsapp_title,whatsapp_body,whatsapp_template_name,whatsapp_template_category,example_values,variation_title,variation_body,list_items,sms_title,sms_body,ussd_title,ussd_body,messenger_title,messenger_body,viber_title,viber_body,translation_tag,tags,quick_replies,triggers,locale,next_prompt,buttons,image_link,doc_link,media_link,related_pages
-Menu 1,0,659,ma_import-export,,MA_import export,,,,,,,,,,,,,,,,,,,38a22433-e474-4f5a-b06b-7367d1a7f664,,,,English,,,,,,
-Sub 1.1,1,660,locale-import,MA_import export,Locale import,,,import per locale,this is the english message..edit,,UTILITY,,,,,,,,,,,,,9aab62ab-caf7-4606-b9bf-ac3148309319,,,,English,,[],,,,
\ No newline at end of file
+structure,message,page_id,slug,parent,web_title,web_subtitle,web_body,whatsapp_title,whatsapp_body,whatsapp_template_name,whatsapp_template_category,example_values,variation_title,variation_body,list_items,sms_title,sms_body,ussd_title,ussd_body,messenger_title,messenger_body,viber_title,viber_body,translation_tag,tags,quick_replies,triggers,locale,next_prompt,buttons,image_link,doc_link,media_link,related_pages,footer
+Menu 1,0,659,ma_import-export,,MA_import export,,,,,,,,,,,,,,,,,,,38a22433-e474-4f5a-b06b-7367d1a7f664,,,,English,,,,,,,
+Sub 1.1,1,660,locale-import,MA_import export,Locale import,,,import per locale,this is the english message..edit,,UTILITY,,,,,,,,,,,,,9aab62ab-caf7-4606-b9bf-ac3148309319,,,,English,,[],,,,,
\ No newline at end of file
diff --git a/home/tests/translations-sep-pt.csv b/home/tests/translations-sep-pt.csv
index dc425d48..a67c8617 100644
--- a/home/tests/translations-sep-pt.csv
+++ b/home/tests/translations-sep-pt.csv
@@ -1,3 +1,3 @@
-structure,message,page_id,slug,parent,web_title,web_subtitle,web_body,whatsapp_title,whatsapp_body,whatsapp_template_name,whatsapp_template_category,example_values,variation_title,variation_body,list_items,sms_title,sms_body,ussd_title,ussd_body,messenger_title,messenger_body,viber_title,viber_body,translation_tag,tags,quick_replies,triggers,locale,next_prompt,buttons,image_link,doc_link,media_link,related_pages
-Menu 1,0,1297,ma_import-export-pt,,MA_import export (pt),,,,,,,,,,,,,,,,,,,38a22433-e474-4f5a-b06b-7367d1a7f664,,,,Portuguese,,,,,,
-Sub 1.1,1,1298,locale-import-pt,MA_import export (pt),Locale import,,,import per locale,this is the Portuguese message....edit,,UTILITY,,,,,,,,,,,,,9aab62ab-caf7-4606-b9bf-ac3148309319,,,,Portuguese,,[],,,,
\ No newline at end of file
+structure,message,page_id,slug,parent,web_title,web_subtitle,web_body,whatsapp_title,whatsapp_body,whatsapp_template_name,whatsapp_template_category,example_values,variation_title,variation_body,list_items,sms_title,sms_body,ussd_title,ussd_body,messenger_title,messenger_body,viber_title,viber_body,translation_tag,tags,quick_replies,triggers,locale,next_prompt,buttons,image_link,doc_link,media_link,related_pages,footer
+Menu 1,0,1297,ma_import-export-pt,,MA_import export (pt),,,,,,,,,,,,,,,,,,,38a22433-e474-4f5a-b06b-7367d1a7f664,,,,Portuguese,,,,,,,
+Sub 1.1,1,1298,locale-import-pt,MA_import export (pt),Locale import,,,import per locale,this is the Portuguese message....edit,,UTILITY,,,,,,,,,,,,,9aab62ab-caf7-4606-b9bf-ac3148309319,,,,Portuguese,,[],,,,,
\ No newline at end of file
diff --git a/home/tests/translations-sep.csv b/home/tests/translations-sep.csv
index aafcbb61..4d8afe04 100644
--- a/home/tests/translations-sep.csv
+++ b/home/tests/translations-sep.csv
@@ -1,5 +1,5 @@
-structure,message,page_id,slug,parent,web_title,web_subtitle,web_body,whatsapp_title,whatsapp_body,whatsapp_template_name,whatsapp_template_category,example_values,variation_title,variation_body,list_items,sms_title,sms_body,ussd_title,ussd_body,messenger_title,messenger_body,viber_title,viber_body,translation_tag,tags,quick_replies,triggers,locale,next_prompt,buttons,image_link,doc_link,media_link,related_pages
-Menu 1,0,659,ma_import-export,,MA_import export,,,,,,,,,,,,,,,,,,,38a22433-e474-4f5a-b06b-7367d1a7f664,,,,English,,,,,,
-Sub 1.1,1,660,locale-import,MA_import export,Locale import,,,import per locale,this is the english message..edit,,UTILITY,,,,,,,,,,,,,9aab62ab-caf7-4606-b9bf-ac3148309319,,,,English,,[],,,,
-Menu 1,0,1297,ma_import-export-pt,,MA_import export (pt),,,,,,,,,,,,,,,,,,,38a22433-e474-4f5a-b06b-7367d1a7f664,,,,Portuguese,,,,,,
-Sub 1.1,1,1298,locale-import-pt,MA_import export (pt),Locale import,,,import per locale,this is the Portuguese message....edit,,UTILITY,,,,,,,,,,,,,9aab62ab-caf7-4606-b9bf-ac3148309319,,,,Portuguese,,[],,,,
\ No newline at end of file
+structure,message,page_id,slug,parent,web_title,web_subtitle,web_body,whatsapp_title,whatsapp_body,whatsapp_template_name,whatsapp_template_category,example_values,variation_title,variation_body,list_items,sms_title,sms_body,ussd_title,ussd_body,messenger_title,messenger_body,viber_title,viber_body,translation_tag,tags,quick_replies,triggers,locale,next_prompt,buttons,image_link,doc_link,media_link,related_pages,footer
+Menu 1,0,659,ma_import-export,,MA_import export,,,,,,,,,,,,,,,,,,,38a22433-e474-4f5a-b06b-7367d1a7f664,,,,English,,,,,,,
+Sub 1.1,1,660,locale-import,MA_import export,Locale import,,,import per locale,this is the english message..edit,,UTILITY,,,,,,,,,,,,,9aab62ab-caf7-4606-b9bf-ac3148309319,,,,English,,[],,,,,
+Menu 1,0,1297,ma_import-export-pt,,MA_import export (pt),,,,,,,,,,,,,,,,,,,38a22433-e474-4f5a-b06b-7367d1a7f664,,,,Portuguese,,,,,,,
+Sub 1.1,1,1298,locale-import-pt,MA_import export (pt),Locale import,,,import per locale,this is the Portuguese message....edit,,UTILITY,,,,,,,,,,,,,9aab62ab-caf7-4606-b9bf-ac3148309319,,,,Portuguese,,[],,,,,
\ No newline at end of file
diff --git a/home/tests/translations.csv b/home/tests/translations.csv
index a5495bb4..3609390c 100644
--- a/home/tests/translations.csv
+++ b/home/tests/translations.csv
@@ -1,5 +1,5 @@
-structure,message,page_id,slug,parent,web_title,web_subtitle,web_body,whatsapp_title,whatsapp_body,whatsapp_template_name,whatsapp_template_category,example_values,variation_title,variation_body,list_items,sms_title,sms_body,ussd_title,ussd_body,messenger_title,messenger_body,viber_title,viber_body,translation_tag,tags,quick_replies,triggers,locale,next_prompt,buttons,image_link,doc_link,media_link,related_pages
-Menu 1,0,659,ma_import-export,,MA_import export,,,,,,,,,,,,,,,,,,,38a22433-e474-4f5a-b06b-7367d1a7f664,,,,English,,,,,,
-Sub 1.1,1,660,locale-import,MA_import export,Locale import,,,import per locale,this is the english message..edit,,UTILITY,,,,,,,,,,,,,9aab62ab-caf7-4606-b9bf-ac3148309319,,,,English,,[],,,,
-Menu 1,0,1297,ma_import-export,,MA_import export,,,,,,,,,,,,,,,,,,,38a22433-e474-4f5a-b06b-7367d1a7f664,,,,Portuguese,,,,,,
-Sub 1.1,1,1298,locale-import,MA_import export,Locale import,,,import per locale,this is the Portuguese message....edit,,UTILITY,,,,,,,,,,,,,9aab62ab-caf7-4606-b9bf-ac3148309319,,,,Portuguese,,[],,,,
\ No newline at end of file
+structure,message,page_id,slug,parent,web_title,web_subtitle,web_body,whatsapp_title,whatsapp_body,whatsapp_template_name,whatsapp_template_category,example_values,variation_title,variation_body,list_items,sms_title,sms_body,ussd_title,ussd_body,messenger_title,messenger_body,viber_title,viber_body,translation_tag,tags,quick_replies,triggers,locale,next_prompt,buttons,image_link,doc_link,media_link,related_pages,footer
+Menu 1,0,659,ma_import-export,,MA_import export,,,,,,,,,,,,,,,,,,,38a22433-e474-4f5a-b06b-7367d1a7f664,,,,English,,,,,,,
+Sub 1.1,1,660,locale-import,MA_import export,Locale import,,,import per locale,this is the english message..edit,,UTILITY,,,,,,,,,,,,,9aab62ab-caf7-4606-b9bf-ac3148309319,,,,English,,[],,,,,
+Menu 1,0,1297,ma_import-export,,MA_import export,,,,,,,,,,,,,,,,,,,38a22433-e474-4f5a-b06b-7367d1a7f664,,,,Portuguese,,,,,,,
+Sub 1.1,1,1298,locale-import,MA_import export,Locale import,,,import per locale,this is the Portuguese message....edit,,UTILITY,,,,,,,,,,,,,9aab62ab-caf7-4606-b9bf-ac3148309319,,,,Portuguese,,[],,,,,
\ No newline at end of file