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Hello everybody,
I am trying to obtain media impact on a test set. Obtaining something similar to the plot.create_media_baseline_contribution_df function. The problem I am seeing is that if I take the last 'baseline contribution' of the media_baseline_contribution_df and compare it with the 'baseline contribution' of the test, calculated as the prediction offset(The same way it is obtained in the response_curves), the values are considerably different. This problem is similar to the one exposed in issue #212 .
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Hello everybody,
I am trying to obtain media impact on a test set. Obtaining something similar to the
plot.create_media_baseline_contribution_df
function. The problem I am seeing is that if I take the last 'baseline contribution' of the media_baseline_contribution_df and compare it with the 'baseline contribution' of the test, calculated as the prediction offset(The same way it is obtained in the response_curves), the values are considerably different. This problem is similar to the one exposed in issue #212 .Beta Was this translation helpful? Give feedback.
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